Nguyen THN, Tran NKH, Do K, Tran VD. The Role of Product Visual Appeal and Sale Promotion Program on Consumer Impulsive Buying Behavior. Emerg Sci J [Internet]. 2024 Feb. 1 [cited 2025 Jun. 17];8(1):297-309. Available from: https://www.ijournalse.org/index.php/ESJ/article/view/2183