Key Drivers of Cruelty-Free Cosmetics: Mediating Role of Purchase Intention
Downloads
Doi: 10.28991/ESJ-2025-09-02-08
Full Text: PDF
Downloads
H.I.S. (2012). About Animal Testing. Humane Society International (HSI), Washington, United States. Available online: https://www.hsi.org/newsmedia/about/#:~:text=Itisestimatedthatmore,theprecisenumberisunknown (accessed on March 2025).
Groff, K., Bachli, E., Lansdowne, M., & Capaldo, T. (2014). Review of evidence of environmental impacts of animal research and testing. Environments, 1(1), 14–30. doi:10.3390/environments1010014.
Kutaula, S., & Gillani, A. (2018). An introduction to special issue: sustainability and ethical consumerism. Management Decision, 56(3), 511–514. doi:10.1108/MD-03-2018-949.
Singh, S. (2023). Cruelty-free cosmetics market overview. Market Research Future, New York, United States. Available online: https://www.marketresearchfuture.com/reports/cruelty-free-cosmetics-market-3825 (accessed on March 2025).
Yadav, R., & Pathak, G. S. (2016). Young consumers' intention towards buying green products in a developing nation: Extending the theory of planned behavior. Journal of Cleaner Production, 135(1), 732–739. doi:10.1016/j.jclepro.2016.06.120.
Silva, A., Fonseca, M. J., Cardoso, P. R., Fonseca, M. C., & Teixeira, A. (2021). Factors Influencing the Purchase Intention of Cruelty-Free Cosmetics in Portuguese Consumers – An Exploratory Approach. Information Technology and Systems, 17, 256–268. doi:10.1007/978-3-030-68418-1_25.
Shimul, A. S., Cheah, I., & Khan, B. B. (2022). Investigating Female Shoppers' Attitude and Purchase Intention toward Green Cosmetics in South Africa. Journal of Global Marketing, 35(1), 37–56. doi:10.1080/08911762.2021.1934770.
Baek, J. E., & Rhee, Y. J. (2020). Influence of ethical consumption proprieties on the attitude and purchasing intention of ethical cosmetics. Journal of the Korea Fashion and Costume Design Association, 22(1), 73-84.
Dasunika, T., & Gunathilake, L. (2021). Factors Affecting the Purchase Intention of Cruelty-Free Cosmetics: with special reference to Women Consumers in Colombo District, Sri Lanka. Proceedings of International Conference on Business Management, 17, 17. doi:10.31357/icbm.v17.5162.
Grappe, C. G., Lombart, C., Louis, D., & Durif, F. (2021). "Not tested on animals”: how consumers react to cruelty-free cosmetics proposed by manufacturers and retailers? International Journal of Retail and Distribution Management, 49(11), 1532–1553. doi:10.1108/IJRDM-12-2020-0489.
Magano, J., Au-Yong-Oliveira, M., Ferreira, B., & Leite, í‚. (2022). A Cross-Sectional Study on Ethical Buyer Behavior towards Cruelty-Free Cosmetics: What Consequences for Female Leadership Practices? Sustainability, 14(13), 7786. doi:10.3390/su14137786.
Park, C. W., & Lessig, V. P. (1977). Students and Housewives: Differences in Susceptibility to Reference Group Influence. Journal of Consumer Research, 4(2), 102. doi:10.1086/208685.
Cowe, R., & Williams, S. (2000). Who Are the Ethical Consumers?. Ethical Consumerism Report, the Cooperative Bank, Wellington, New Zealand.
Auger, P., & Devinney, T. M. (2007). Do what consumers say matter? The misalignment of preferences with unconstrained ethical intentions. Journal of Business Ethics, 76(4), 361–383. doi:10.1007/s10551-006-9287-y.
F.D.A. (2022). "Cruelty Free”/"Not Tested on Animals". Food & Drug Administration (F.D.A), Silver Spring, United States.
Sheehan, K. B., & Lee, J. (2014). What's Cruel About Cruelty Free: An Exploration of Consumers, Moral Heuristics, and Public Policy. Journal of Animal Ethics, 4(2), 1–15. doi:10.5406/janimalethics.4.2.0001.
Bezençon, V., & Blili, S. (2010). Ethical products and consumer involvement: What's new? European Journal of Marketing, 44(9), 1305–1321. doi:10.1108/03090561011062853.
Ajzen, I., & Fishbein, M. (1975). Theory of reasoned action. Journal for the Theory of Social Behaviour, 155–163.
Ajzen, I. (1991). The theory of planned behavior. Organizational Behavior and Human Decision Processes, 50(2), 179–211. doi:10.1016/0749-5978(91)90020-t.
Schroeder, D. A., Graziano, W. G., Batson, C. D., Lishner, D. A., & Stocks, E. L. (2015). The Empathy–Altruism Hypothesis. The Oxford Handbook of Prosocial Behavior, Oxford University Press, Oxford, United Kingdom. doi:10.1093/oxfordhb/9780195399813.013.023.
Oh, J. C., & Yoon, S. J. (2014). Theory-based approach to factors affecting ethical consumption. International Journal of Consumer Studies, 38(3), 278–288. doi:10.1111/ijcs.12092.
Cialdini, R. B., Brown, S. L., Lewis, B. P., Luce, C., & Neuberg, S. L. (1997). Reinterpreting the Empathy-Altruism Relationship: When One into One Equals Oneness. Journal of Personality and Social Psychology, 73(3), 481–494. doi:10.1037/0022-3514.73.3.481.
Schwartz, S. H. (1977). Normative Influences on Altruism. Advances in Experimental Social Psychology Volume 10, 221–279, Elsevier, Amsterdam, Netherland. doi:10.1016/s0065-2601(08)60358-5.
Arcury, T. (1990). Environmental Attitude and Environmental Knowledge. Human Organization, 49(4), 300–304. doi:10.17730/humo.49.4.y6135676n433r880.
Fryxell, G. E., & Lo, C. W. H. (2003). The Influence of Environmental Knowledge and Values on Managerial Behaviours on Behalf of the Environment: An Empirical Examination of Managers in China. Journal of Business Ethics, 46(1), 45–69. doi:10.1023/A:1024773012398.
Oǧuz, O., Akaydin, A., Yilmaz, T., & Güdükbay, U. (2010). Emergency crowd simulation for outdoor environments. Computers and Graphics (Pergamon), 34(2), 136–144. doi:10.1016/j.cag.2009.12.004.
Kaplan, A. M., & Haenlein, M. (2010). Users of the world, unite! The challenges and opportunities of Social Media. Business Horizons, 53(1), 59–68. doi:10.1016/j.bushor.2009.09.003.
Mangold, W. G., & Faulds, D. J. (2009). Social media: The new hybrid element of the promotion mix. Business Horizons, 52(4), 357–365. doi:10.1016/j.bushor.2009.03.002.
Kudeshia, C., & Kumar, A. (2017). Social eWOM: does it affect the brand attitude and purchase intention of brands? Management Research Review, 40(3), 310–330. doi:10.1108/MRR-07-2015-0161.
Taylor, S., & Todd, P. (1995). Decomposition and crossover effects in the theory of planned behavior: A study of consumer adoption intentions. International Journal of Research in Marketing, 12(2), 137–155. doi:10.1016/0167-8116(94)00019-K.
Wu, P. C. S., Yeh, G. Y. Y., & Hsiao, C. R. (2011). The effect of store image and service quality on brand image and purchase intention for private label brands. Australasian Marketing Journal, 19(1), 30–39. doi:10.1016/j.ausmj.2010.11.001.
Axelrod, J. N. (1968). Attitude measures that predict purchase. Journal of Advertising Research, 8(1), 3–17.
Hsu, C. L., Chang, C. Y., & Yansritakul, C. (2017). Exploring purchase intention of green skincare products using the theory of planned behavior: Testing the moderating effects of country of origin and price sensitivity. Journal of Retailing and Consumer Services, 34, 145–152. doi:10.1016/j.jretconser.2016.10.006.
Ngo-Thi-Ngoc, H., Nguyen-Viet, B., & Hong-Thach, H. (2024). Purchase Intention for Vegan Cosmetics: Applying an Extended Theory of Planned Behavior Model. SAGE Open, 14(1). doi:10.1177/21582440241240548.
Nguyen, T. T. T., Limbu, Y. B., Pham, L., & Zúñiga, M. í. (2024). The influence of electronic word of mouth on green cosmetics purchase intention: evidence from young Vietnamese female consumers. Journal of Consumer Marketing, 41(4), 406–423. doi:10.1108/JCM-11-2022-5709.
Shaw, D., & Shiu, E. (2002). An assessment of ethical obligation and self-identity in ethical consumer decision-making: A structural equation modelling approach. International Journal of Consumer Studies, 26(4), 286–293. doi:10.1046/j.1470-6431.2002.00255.x.
Malik, C., & Singhal, N. (2017). Consumer Environmental Attitude and Willingness to Purchase Environmentally Friendly Products: An SEM Approach. Vision, 21(2), 152–161. doi:10.1177/0972262917700991.
Mostafa, M. M. (2006). Antecedents of Egyptian consumers' green purchase intentions: A hierarchical multivariate regression model. Journal of International Consumer Marketing, 19(2), 97–126. doi:10.1300/J046v19n02_06.
Amalia, F. R., & Darmawan, A. (2023). Exploring consumer purchase intention towards cruelty-free personal care products in Indonesia. Cleaner and Responsible Consumption, 11, 100136. doi:10.1016/j.clrc.2023.100136.
Nguyen-Viet, B., & Nguyen, A. T. L. (2024). Vietnamese consumer's perspective on green beauty care products: Exploring the impact of animal welfare concerns and skepticism toward green advertising. Acta Psychologica, 244, 104210–104210. doi:10.1016/j.actpsy.2024.104210.
Webb, D. J., Green, C. L., & Brashear, T. G. (2000). Development and validation of scales to measure attitudes influencing monetary donations to charitable organizations. Journal of the Academy of Marketing Science, 28(2), 299–309. doi:10.1177/0092070300282010.
Rinaldi, B., Ciptaningsih, E. M. S. S., & Andersean, D. E. (2024). The Influence of Altruism, Environmental Concern, and Social Influence on Purchase Intention for Eco-Friendly Clothing Products: Study of Generation Z in Greater Jakarta. IOP Conference Series: Earth and Environmental Science, 1324(1), 12075. doi:10.1088/1755-1315/1324/1/012075.
Vicente-Molina, M. A., Fernández-Sáinz, A., & Izagirre-Olaizola, J. (2013). Environmental knowledge and other variables affecting pro-environmental behaviour: Comparison of university students from emerging and advanced countries. Journal of Cleaner Production, 61, 130–138. doi:10.1016/j.jclepro.2013.05.015.
Kaufmann, H. R., Panni, M. F. A. K., & Orphanidou, Y. (2012). Factors affecting consumers' green purchasing behavior: An integrated conceptual framework. Amfiteatru Economic Journal, 14(31), 50-69.
Sebastiani, R., Montagnini, F., & Dalli, D. (2013). Ethical Consumption and New Business Models in the Food Industry. Evidence from the Eataly Case. Journal of Business Ethics, 114(3), 473–488. doi:10.1007/s10551-012-1343-1.
Laroche, M., Toffoli, R., Chankon, K., & Muller, T. E. (1996). The influence of culture on pro-environmental knowledge, attitudes, and behavior. A Canadian perspective. Advances in Consumer Research, 23(1), 196–202.
Solaiman, M., & Rana, S. M. S. (2023). Perceived consumer effectiveness, eco-knowledge and green purchase behaviour: a study on environment friendly and energy efficient electronic products market. International Journal of Business Environment, 14(2), 119–144. doi:10.1504/IJBE.2023.129900.
Strähle, J., & Gräff, C. (2017). The Role of Social Media for a Sustainable Consumption. Green Fashion Retail. doi:10.1007/978-981-10-2440-5_12.
Min, C., Lee, E., Zhao, L. (2018). Mining Social Media Data to Discover Topics of Sustainability: The Case of Luxury Cosmetics Brands and Animal Testing. Sustainability in Luxury Fashion Business. Springer Series in Fashion Business. Springer, Singapore. doi:10.1007/978-981-10-8878-0_6.
Zahid, M. M., Ali, B., Ahmad, M. S., Thurasamy, R., & Amin, N. (2018). Factors Affecting Purchase Intention and Social Media Publicity of Green Products: The Mediating Role of Concern for Consequences. Corporate Social Responsibility and Environmental Management, 25(3), 225–236. doi:10.1002/csr.1450.
Nekmahmud, M., Naz, F., Ramkissoon, H., & Fekete-Farkas, M. (2022). Transforming consumers' intention to purchase green products: Role of social media. Technological Forecasting and Social Change, 185, 122067. doi:10.1016/j.techfore.2022.122067.
Francis, T., & Hoefel, F. (2018). True Gen': Generation Z and its implications for companies. McKinsey & Company, 12(2), 1-10.
Ashaduzzaman, M. (2013). Factors Affecting Cosmetic Products Buying Behaviour: A Bangladesh Case. International Journal of Consumer Research, 2(1), 20–36.
Brückel, S., & Schneider, S. (2019). Factors Influencing Consumer Behavior to Purchase Sustainable Cosmetic Products in a German Context. Regional and Business Studies, 11(2), 13–24. doi:10.33568/rbs.2405.
Singh, N., Rawat, B., Shanker Chaubey, D., Prakash Mani, A., & Singh, A. (2024). Understanding the Dynamics of consumer behaviour and purchase intentions for Green Cosmetic Products in North India: A Gender-Neutral Approach. F1000Research, 13, 611. doi:10.12688/f1000research.151629.1.
Hair, J., Black, W., Babin, B., & Anderson, R. (2010). Multivariate Data Analysis: A Global Perspective (Vol. 7th). Pearson, Upper Saddle River, United States.
Hair, J. F. J., Anderson, R. E., Tatham, R. L., & Black, W. C. (1998). Multivariate Data Analysis. Pearson Education, Dehli, India.
Emekci, S. (2019). Green consumption behaviours of consumers within the scope of TPB. Journal of Consumer Marketing, 36(3), 410–417. doi:10.1108/JCM-05-2018-2694.
Jaini, A., Quoquab, F., Mohammad, J., & Hussin, N. (2019). Antecedents of green purchase behavior of cosmetics products. International Journal of Ethics and Systems, 36(2), 185–203. doi:10.1108/ijoes-11-2018-0170.
Gris, M. (2023). Millennials' Purchase Intention of Cruelty-Free Cosmetics: The Mediating and Moderating Effects of Attitude, Altruism and Knowledge. Master's Thesis, Universidade Catolica Portuguesa, Lisboan, Portugal.
Petro, G. (2021). Gen Z is emerging as the sustainability generation. Forbes, Jersey City, United States. Available online: https://www.forbes.com/sites/gregpetro/2021/04/30/gen-z-is-emerging-as-the-sustainability-generation/ (accessed on March 2025).
Baumgartner, H., & Homburg, C. (1996). Applications of structural equation modeling in marketing and consumer research: A review. International Journal of Research in Marketing, 13(2), 139–161. doi:10.1016/0167-8116(95)00038-0.
Fornell, C., & Larcker, D. F. (1981). Evaluating Structural Equation Models with Unobservable Variables and Measurement Error. Journal of Marketing Research, 18(1), 39. doi:10.2307/3151312.
Pop, R. A., Saplacan, Z., & Alt, M. A. (2020). Social media goes green-the impact of social media on green cosmetics purchase motivation and intention. Information (Switzerland), 11(9), 447. doi:10.3390/INFO11090447.
Alam, M. N., Ogiemwonyi, O., Alshareef, R., Alsolamy, M., Mat, N., & Azizan, N. A. (2023). Do social media influence altruistic and egoistic motivation and green purchase intention towards green products? An experimental investigation. Cleaner Engineering and Technology, 15, 100669. doi:10.1016/j.clet.2023.100669.
- This work (including HTML and PDF Files) is licensed under a Creative Commons Attribution 4.0 International License.
